Chris Boylan .com

As I wrote last week, the single best way to increase page views for your website, and thus the value of your website, is by providing fresh content on a regular basis. If your site does not change, then you will lose out on repeat visitors. In order to keep up page views, you'd have to keep drawing in new groups of visitors that haven't seen the site before. As it is in sales, it is much harder to draw in new customers than it is to keep return customers.

If your site is updated once a month, then returning visitors will not get value if they check it more frequently than that. Of course, remembering to check on a website monthly is something few people will ever do, so try to establish habits for your visitors. Do that by establishing a habit for yourself of updating your site daily. Sure, it may seem like a chore at first, but with some simple tools like Preppermint, it can be made easy and automatic - just like your visitors' viewing habits.

As I wrote last week, the single best way to increase page views for your website, and thus the value of your website, is by providing fresh content on a regular basis. If your site does not change, then you will lose out on repeat visitors. In order to keep up page views, you'd have to keep drawing in new groups of visitors that haven't seen the site before. As it is in sales, it is much harder to draw in new customers than it is to keep return customers.

If your site is updated once a month, then returning visitors will not get value if they check it more frequently than that. Of course, remembering to check on a website monthly is something few people will ever do, so try to establish habits for your visitors. Do that by establishing a habit for yourself of updating your site daily. Sure, it may seem like a chore at first, but with some simple tools like Preppermint, it can be made easy and automatic - just like your visitors' viewing habits.